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How important can an affordable domain name be?

One of the most essential prerequisites for setting up a successful Internet presence is the domain. It is what people will see first when they chance upon your web page and what they will associate you with. The domain should be easy to memorize, but should also be something that notifies your site's visitors what the web page is about.

Generic Top-Level Domain Names (gTLDs)

A domain usually consists of 2 fragments - a Top-Level Domain (TLD) and a Second-Level Domain Name (SLD). If you have, for example, ".com" is the Top-Level Domain and "domain" is the SLD. There are several groups of Top-Level Domains that you should consider prior to choosing the domain name you want. Your selection should be built upon the aim of your web site and on its target viewers. Let's have a look at the gTLDs, or generic Top-Level Domain Names - these are the most common Top-Level Domain Names meant to indicate a specific function - .com (commercial establishments), .net (networks), .biz (companies), .info (informational web pages), .org (organizations), .mobi (mobile devices), .asia (the Asia Pacific region), .name (individuals or relatives), .pro (given professions), etc. As you can see, these TLDs cover most spheres of life, so you should pick the one that would indicate the objective of your web page best. There is no restriction as to who can register such domain names, but some of them include additional procedures to confirm that you qualify to register such a Top-Level Domain Name (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific TLDs. Each country has its own ccTLD. Getting such a Top-Level Domain is good if your target group of web site visitors is from a given country. Many guys would like to purchase commodities or services from a local web page, and if your goal is Canada, for example, opting for a .ca Top-Level Domain Name could boost the visits to your web site.

URL Redirection

You can register different Top-Level Domains, which can send your web site's visitors to a specific web page such as, for instance. This would raise the traffic and reduce the chance of somebody pilfering your site visitors by using the same Second-Level Domain with another Top-Level Domain Name - if you are not utilizing a trademark.

Name Servers (NSs)

Every domain name has domain records. The name server records (NS records, also known as DNS records) reveal where the domain is hosted, i.e. they point to the web hosting distributor whose name servers (NSs, a.k.a. DNSs) it is using at present. You can swap the NSs of your domain name at any time. You can have your domain name registered with one provider and get the webspace hosting service itself from another. Thus, if you register your domain and stumble upon good website hosting solutions someplace else at a later time, you can point your domain to the new provider's NSs straight away.

Domain Name Server Records (NS Records)

In general, as long as your domain name utilizes a given set of DNSs, all its records will direct to the same web site hosting company. Some webspace hosting firms, however, allow you to edit certain DNS records, such as the A records and the MX records of your domain name. The A record is an IP address, which reveals on which web hosting server your site is located, whereas the MX records indicate which hosting server handles the e-mail address accounts related to your domain name. For example, if you take on a new web designer and he designs an .ASP site that will be located on his personal Windows hosting server, you may desire to modify just the Internet Protocol address (the A record) but not the MX records of your domain name. So, will direct to the Windows server, but your e-mail address accounts or any sub-domains like or will still be in your present Linux web space hosting account. The .ASP environment is built by Microsoft and requires a Windows hosting server, even though a Linux server would be way more stable.

Modestly Priced Domain Names Distributed by 'TechNE'

Just a small number of web hosting vendors permit you to edit given name server records and quite often this an extra paid service. With TechNE , you have a vast collection of Top-Level Domain Names to pick from and you can modify all domain records or redirect the domains via a forwarding tool at no additional cost. Therefore, 'TechNE' would be your finest pick when it comes to managing your domain and to building a successful presence on the Internet.